Moving forth on the way to building a brand is an uphill task in the absence of strategy. You need to have a crisp action plan in mind to keep going in a result-oriented and seamless manner. All business processes yield responses and numbers. Our task is to help you find how you can use these valuable information pieces to build action plans that promise results. We know what will work, and this confidence stems from the organized research we do. So, dare to dream big; it is our responsibility to give your dreams the wings of strategy and research.

FAQs

How can Up-to-date technology help me in achieving online success? How do I digitise my business and optimise it as per the requirements of my customers and internal team?
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Up-to-date technology helps you stay at par with the changing times. The existing tools may lose relevance tomorrow. We, at Yellow Objects, strive to attain LEAN systems for you, so that it can be scaled according to the end user requirements easily. We offer resource-rich ways to make your work environment fully compatible with changing times. We also lay stress on competitor analysis and help you identify USPs that can put you ahead in the game. Automating solutions and converting processes into application is the technology-driven way of digitizing your business. By doing this, you can avoid repetitive processes, reduce errors and serve to larger audiences using the same resource pool.

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How can your lead generation strategy help me achieve steady inflow of genuine leads? What support do I need, to make my digital marketing campaign result-oriented?
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Every business is interested in generating leads, leads that are organic, leads that result in conversion, not just traffic. One of the many questions we get asked include, how do you help me generate more business, get more clients, make my business more visible to get better leads and make real customers. This is how we help: We study what are the kind of customers you are looking for : older generation OR millennials. We identify your competitor strategies and how can we promote your services like a PRO. We help you to get more visibility and put you on the right channels (search listings, social media) and make sure you are well promoted. Our specialization in industry-specific keywords, local SEO and organic traffic generation helps you to gain returns on digital marketing campaigns. We spend your bucks like they were our own and guarantee ROI.

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What solutions do you offer to help my business feature at the top of Google search results?
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Making your website or application bot favorite and indexable can fetch your web property higher Google rankings. To make your business search engine friendly, we keep a sharp eye on changing Google Updates. We take care of SEO campaigns by offering word pool you must employ in your content. Also, we determine for you the search words and key phrases worth competing for and optimize the websites by adding relevance and prominence of keywords to the content. Our ongoing web content strategy, blog design, and development strategy and zeal to analyse, reanalyze and refine the offering till it delivers expected results, can help you acquire prominent position in Google search results.

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How can I generate organic traffic for my website? Are paid programs solely enough for online brand building?
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You can generate organic traffic by syncing your product features with customer expectations. Research and strategy play crucial role in attaining this. Paid programs do offer temporary help, but if these are not supplemented by organic traffic drivers, these can hit conversions bad, thereby reducing ROIs dismally. Organic traffic does give way to repeat traffic which is a very important criterion for sustained business, we help you achieve just that.

So, we focus on being more informative and user-relevant than sounding desperate. We work on content refinement, keeping the bot's as well as users' requirements in mind and helping you build long-lasting relationship with clients by giving them something that is clickable, shareable as well as impactful, and above all, fully useful.

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How can your content research and analytical expertise help me in attracting sizeable traffic? Can you help me in optimizing my content from SEO's perspective?
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We breathe analytics and swear by constant evolving. Therefore, we pay full attention to content research. Our practices are ethical and we believe in ultimate power of relevance and growth-oriented strategies. Thus, with us, you can find support for regular content updation and analysis which is crucial for staying in the top ranks. In addition to this, we lay emphasis on the prominence of content, clickable headings, keyword targeting as per industry, region and user needs. All these and organic traffic drivers used by us can win you regular visitors likely to become buyers in the long run. Our expertise in maintaining brands, online reputation and making anchor pages exceptionally promising can help you achieve SEO objectives in minimal ad spend.

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How can I assure that my efforts are in tandem with the prevailing market trends? How can I stay ahead of the competition using your solutions?
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Staying updated and in tandem with the prevailing market trends require keeping sharp eye on customer response to the offering. How customers perceive you as brand and how you can evolve to align with that perception - answer to these, is what we offer through our research solutions. We devote time in crunching data derived from user reviews, feedbacks, testimonials, queries, user experiences, responses and others and give you measurable solutions to find where you stand in relation to your competitors. Our solutions are trackable, fully measurable and are comprehensive enough to give your clearer picture of how your efforts make a difference to your reputation in market.

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I am struggling with mammoth data generated from my business activity. What solutions can help me analyse these, so that I can formulate strategy and brace my business for upcoming market trends pre-hand?
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Every business generates data, loads of it. Most of the customers do not know that they are generating valuable data useful for getting insight into customer behavior. The starting point is to build systems that capture data, and then analyse.We have expertise in proven tools like Hadoop, JasperSoft, Splunk and various others. we can help you strategize your impending actions, thus becoming future-ready, and have an offering better than any of your competitors at a given time frame and digital space.

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Do I need to redesign my product/service selling strategy according to third party selling sites like Amazon? If yes, how do I go about it?
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There are third-party app integration tools available with us. These can help you simplify the backend processes. We design custom solutions to streamline payment gateways, email marketing campaigns, shipping, accounting etc with your product features and thus, you can cash the traffic coming to these sites. We assist in strategizing branding your products/ services as per the customer analysis results of the people visiting these third party sites and come up with marketing plans that help you draw traffic and conversions from these sites too.

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I need competitor analysis and keep an eye on market trends as well. How can I do it in a seamless and result-oriented manner?
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We employ powerful frameworks devised by business management and marketing experts like Business Lifecycle Analysis, Strategic Group Analysis etc to help you adopt a seamless approach for evaluating and analysing your competition. All these analysis frameworks help in devising product and services strategies to stay unique amongst competitors. Since framework offers stepwise way of doing so, you never miss on any point and this helps in drawing crisper picture.

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Is Mobile App required for my business? How would it help me manage business processes?
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Mobile is the platform used the most by the consumers; in fact, its popularity has surpassed that of desktops too. Consumers are doing everything ranging from reading news to buying groceries on computers and to tap such large pool of customers, you definitely require going mobile. Our responsive web designs are one-click solutions and are strengthened with easy navigation, fast processing and multi-platform capabilities. We employ cloud solutions to give you smarter ways of executing your business processes that you can manage even while on the go. So, reach us to find how Mobile App is more of a mandate than an option and how it would help you stay ahead of times as well as competition.

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Do you have any concerns and queries contact us at [email protected]

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